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Human Generated Data

Title

Niederegger Marzipan Wrapping Paper

Date

c. 1930

People

Artist: Alfred Mahlau, German 1894 - 1967

Classification

Prints

Credit Line

Harvard Art Museums/Busch-Reisinger Museum, Gift of the artist, BR32.44

Human Generated Data

Title

Niederegger Marzipan Wrapping Paper

People

Artist: Alfred Mahlau, German 1894 - 1967

Date

c. 1930

Classification

Prints

Credit Line

Harvard Art Museums/Busch-Reisinger Museum, Gift of the artist, BR32.44

Machine Generated Data

Tags

Amazon
created on 2022-01-23

Advertisement 99.8
Beverage 82.9
Drink 82.9
Pop Bottle 58.8
Bottle 58.8

Clarifai
created on 2023-10-26

vintage 99.9
retro 99.8
design 99.1
sign 98.8
illustration 98.4
old 98.1
ancient 97.4
symbol 96.6
antique 96.3
label 96
seal 95
decoration 94.9
banner 94.7
stamp 94.2
art 93.4
message 93.4
architecture 91.8
flag 91.3
vector 91.3
element 91

Imagga
created on 2022-01-23

design 33.7
graphic 29.2
word 26.4
cloud 24.1
art 24
tag 23
conceptual 20.3
pattern 19.2
collection 18.1
business 17
decoration 16.1
element 15.7
wallpaper 14.6
set 14.4
card 14
definition 13.7
sign 13.6
representation 13.5
symbol 13.5
icon 13.5
creative 13.3
colorful 12.9
style 12.6
paper 12
modern 11.9
tags 11.8
stylized 11.6
text 11.4
texture 11.1
seamless 10.5
ornament 10.4
grunge 10.2
hippie 10
retro 9.8
information 9.8
shape 9.7
motif 9.4
decorative 9.2
holly 9.2
new 8.9
market 8.9
web 8.5
label 8.1
reformer 8
decor 8
corporate 7.7
old 7.7
fabric 7.6
textile 7.6
traditional 7.5
elements 7.4
backdrop 7.4
border 7.2

Google
created on 2022-01-23

Rectangle 91.4
Product 90.8
Textile 88
Font 84.4
Red 83.2
Material property 80.2
Pattern 78
Magenta 76.9
Design 68.4
Space bar 66.7
Carmine 66.3
Art 65.4
Event 65.4
Office equipment 62.5
Fictional character 60.9
Metal 60.7
Flooring 60.6
Number 56.4
Illustration 53.2
Smile 52.8

Microsoft
created on 2022-01-23

text 99.9
poster 94.7
typography 78.6
design 77.4
graphic 61.4

Color Analysis

Feature analysis

Amazon

Poster

Clarifai

Poster

AWS Rekognition

Poster 99.8%

Categories

Imagga
created on 2022-01-23

paintings art 100%

Captions

Microsoft
created by unknown on 2022-01-23

a screenshot of a video game 49.7%
a close up of a logo 49.6%
close up of a logo 49.5%

Clarifai

Created by general-english-image-caption-clip on 2025-07-11

the poster for the exhibition.

Salesforce

Created by general-english-image-caption-blip on 2025-05-22

a photograph of a poster of a house with a lot of words on it

OpenAI GPT

Created by gpt-4 on 2024-12-21

The image appears to be a vintage label or possibly packaging design for marzipan, with stylized artwork and typography. The design includes multiple repetitions of the same graphic motif and text, organized in rows. The motif shows a series of what seem to be houses or buildings with pointy rooftops, designed in a stylized manner.

The text interspersed with the graphic elements reads "I.G. NIEDEREGGER LÜBECK" and "GEGR. 1806" in a combination of red and olive green colors. "LÜBECKER MARZIPAN" is also prominently displayed in the design, hinting at the contents or the brand being associated with this label.

The color scheme is predominantly red, olive green, and the natural beige of the paper. The style has a historical feel, which is fitting with the founding date listed as 1806. The repetition of the design elements suggests that this could be a portion of a larger wrapper or sheet that would be cut or folded as part of packaging.

Created by gpt-4o-2024-05-13 on 2024-12-21

This image shows a patterned design that is used as packaging material for Lübecker Marzipan, a traditional German confection. The pattern consists of alternating rows of green and red blocks.

  • The green blocks contain the text "I.G. NIEDEREGGER-LÜBECK" and "LÜBECKER MARZIPAN".
  • The red blocks contain pairs of stylized house-shaped logos with the letters "IGN" and the abbreviations "GEGR. 1806" underneath it.

The words "I.G. NIEDEREGGER-LÜBECK" refer to Johann Georg Niederegger, who founded the company in 1806 in Lübeck, Germany. "LÜBECKER MARZIPAN" signifies the specialty marzipan produced in the city. The design reflects the traditional and historic nature of the brand and its product.

Anthropic Claude

Created by us.anthropic.claude-3-5-sonnet-20241022-v2:0 on 2025-06-28

This is a vintage packaging design or label for Lübecker Marzipan from I.G. Niederegger, a famous marzipan producer in Lübeck, Germany. The design features a repeating pattern in red and olive green colors, with house-shaped logos containing "IGN" and "GEGR. 1806" (indicating the company was established in 1806). The text "LÜBECKER MARZIPAN" and "I.G. NIEDEREGGER-LÜBECK" alternates in horizontal bands throughout the design. The overall layout is very geometric and symmetrical, typical of early 20th century commercial graphic design. The house-shaped logos likely reference traditional architecture from Lübeck, which is known for its medieval buildings.

Created by claude-3-haiku-20240307 on 2024-12-21

The image appears to be a collection of marketing labels or packaging materials. It features repeating patterns of stylized red and brown graphic elements, including what looks like an abbreviation "IGN" and the year "1806". The text on the labels mentions "Lubecker Marzipan", which suggests these are packaging or labels for a marzipan confection product originating from Lübeck. The design has an old-fashioned, vintage aesthetic, likely dating from the early 20th century or earlier.

Created by claude-3-5-sonnet-20241022 on 2024-12-21

This is a vintage commercial label or packaging design for Lübecker Marzipan (marzipan from Lübeck, Germany) by I.G. Niederegger-Lübeck, established in 1806. The design features a repeating pattern in red and olive/brown colors. The pattern includes small house or church-shaped logos containing "IGN" and "GEGR. 1806" (GEGR. stands for "gegründet," meaning "established" in German). The text alternates between "LÜBECKER MARZIPAN" and "I.G. NIEDEREGGER-LÜBECK" in stylized typography. The entire design has a geometric, Art Deco-influenced aesthetic typical of early 20th century commercial packaging. Niederegger is a famous confectionery company known for its high-quality marzipan, and this appears to be one of their historical branding materials.

Meta Llama

Created by us.meta.llama3-2-11b-instruct-v1:0 on 2024-12-21

The image presents a visually striking composition of text and graphics, featuring a combination of red, green, and gold colors on a beige background. The design is characterized by a series of repeating elements, including:

  • Text Bars: Horizontal bars with text in white, red, and green, arranged in a staggered pattern. The text appears to be in German, with some words or phrases repeated throughout the design.
  • House Icons: Small house icons in red and green, positioned above and below the text bars. These icons feature the letters "IGN" and "GEGR. 1806" in white, accompanied by a small chimney and a triangular roof.
  • Color Scheme: The dominant colors are red, green, and gold, which are used for the text bars, house icons, and background. The beige background provides a neutral contrast to the vibrant colors.
  • Typography: The text is presented in a stylized, sans-serif font, with varying font sizes and styles used throughout the design. The use of all capital letters adds to the overall sense of formality and structure.

Overall, the image showcases a unique blend of typography, color, and graphic elements, creating a visually engaging and harmonious composition.

Created by us.meta.llama3-2-90b-instruct-v1:0 on 2024-12-21

The image is a vintage-style poster or advertisement for a business, featuring a repeating pattern of text and graphics. The design is symmetrical, with alternating rows of red and green text and graphics.

Text:

  • The top and bottom rows feature the text "I. G. NIEDEREGGER-LUBECK" in white letters on a green background.
  • The middle rows feature the text "LUBECKER MARZIPAN" in white letters on a red background.
  • The text "IGN GEGR 1806" appears in smaller letters above and below the main text, with "GEGR" likely standing for "gegründet" (founded).

Graphics:

  • A row of small houses with pointed roofs and chimneys is depicted in red and green, alternating with the text.
  • The houses have a simple, stylized design and are arranged in a repeating pattern.

Overall:

  • The image has a distressed, vintage look, with a yellowed background and worn edges.
  • The design is likely intended to evoke a sense of tradition and heritage, with the use of classic typography and imagery.
  • The image may be a reproduction or reinterpretation of an original poster or advertisement from the early 20th century.

Amazon Nova

Created by amazon.nova-pro-v1:0 on 2025-02-27

The image is a poster with a repetitive pattern. The poster features a series of red and green house-shaped symbols, arranged in rows and columns. Each house symbol has a chimney on top and is labeled with the text "IGN" in white, along with the date "1806" underneath. The houses are arranged in a grid-like pattern, with each row and column containing the same number of houses. The poster has a vintage appearance, with a slightly faded and worn look. The overall design of the poster is simple and repetitive, with the focus on the house symbols and the text. The poster may be an advertisement for a real estate company or a historical reference to a specific location or event.

Created by amazon.nova-lite-v1:0 on 2025-02-27

The image is a vintage advertisement for I. G. Niederegger Lübeck, a German confectionery company known for its marzipan. The advertisement features a repetitive design with the brand name "I. G. Niederegger Lübeck" prominently displayed at the top in a bold, green font. Below this, the text "Lübecker Marzipan" is written in red, emphasizing the product's origin and specialty.

The central part of the advertisement showcases a series of red and green houses, each labeled with "IGN" and "GEG.R." along with the year "1806." These houses are arranged in a grid-like pattern, creating a rhythmic and visually appealing layout. The red houses are larger and more prominent, while the green houses are smaller and appear in between the red ones.

The design is both decorative and informative, highlighting the brand's long-standing history and the quality of its marzipan. The use of red and green colors adds a festive and appetizing touch, likely intended to attract consumers. The repetition of the brand name and product details reinforces the message and ensures the viewer remembers the brand and its offerings.

Google Gemini

Created by gemini-2.0-flash on 2025-05-18

The image shows a repeating pattern of graphic elements related to a brand called "I. G. Niederegger-Lübeck" associated with "Lübecker Marzipan". The overall design has a vintage or historical feel.

Here's a breakdown:

  • Text Elements: The text "I. G. Niederegger-Lübeck" and "Lübecker Marzipan" are the main text components. The words are spaced out evenly, creating a line or band of text.
  • Visual Elements: There are also building-shaped images. Inside the building is the text "IGN" and below it is "GEGR. 1806". The buildings alternate in color between a brown-green and a red.
  • Colors and Arrangement: The colors are limited, primarily red, brown-green, and a light background color. The elements are arranged in horizontal rows, with the text and building illustrations alternating. The rows are stacked vertically, creating a repeating pattern.
  • Style and Tone: The fonts and graphic elements suggest a vintage or retro style, perhaps reminiscent of packaging or advertising from the early 20th century. The overall tone is indicative of a brand or product with a long history and traditional craftsmanship.

Created by gemini-2.0-flash-lite on 2025-05-18

This image is a repeating pattern likely designed for packaging. It features a repeating arrangement of text and imagery. Here's a breakdown:

  • Text: The main text elements are "I.G. NIEDEREGGER-LUBEK" and "LUBEKER MARZIPAN."

  • Imagery: There are house-like illustrations that seem to be the primary graphic element. These illustrations appear to be stylized houses, each with the letters "IGN" inside. Above the houses, the text "GEGR. 1806" is present.

  • Color Scheme: The design uses a combination of colors: red, green, and a pale yellow or cream background. The houses are alternately red and green. The "I.G. NIEDEREGGER-LUBEK" text has a gold background, while the "LUBEKER MARZIPAN" text has a red background.

  • Layout: The design is organized in horizontal rows. The rows alternate between the text and the graphic elements, creating a patterned look. The pattern is a regular grid of repeating elements.

The overall impression is that this is an advertising or branding design for a product from "I.G. NIEDEREGGER-LUBEK," specifically related to "LUBEKER MARZIPAN." The repeating pattern is consistent with packaging or promotional material.

Mistral Pixtral

Created by us.mistral.pixtral-large-2502-v1:0 on 2025-05-31

The image appears to be a vintage or historical document or label, likely from a product packaging or advertising material. The design is repetitive and features multiple rows of text and illustrations.

Here is a detailed breakdown:

  1. Text:

    • The text "I. G. NIEDEREGGER - LÜBECK" is prominently displayed multiple times in different fonts and colors.
    • The words "LÜBECKER MARZIPAN" also appear frequently, indicating that the product is marzipan from Lübeck.
    • The year "1806" is mentioned, suggesting the establishment year of the company or product.
  2. Illustrations:

    • There are illustrations of small houses or buildings with the text "IGN" and "GEGR. 1806" on them. These likely represent the brand or company's logo or emblem.
  3. Colors:

    • The document uses a combination of red and gold/brown colors, which are often associated with traditional or vintage designs.
    • The text and illustrations alternate between these colors, creating a visually appealing pattern.
  4. Layout:

    • The layout is symmetrical and repetitive, with the text and illustrations arranged in horizontal rows.
    • The design suggests a focus on branding and product identification.

Overall, the image is a historical or vintage advertisement or label for marzipan from Lübeck, produced by I. G. Niederegger, a company established in 1806. The design emphasizes the brand's heritage and the quality of the product.

Qwen

Created by Qwen/Qwen2.5-VL-7B-Instruct on 2025-07-05

The image appears to be a section of a label or packaging design for "Lübecker Marzipan" (Lübeck Marzipan), a traditional confectionery. It features a repeated pattern with text and small house-like icons. The text at the top reads "I. G. Niederegger-Lübeck" and "IGN Gegr. 1806," indicating the brand name and establishment year. Below this, the phrase "Lübecker Marzipan" is repeated multiple times, also accompanied by the same house-like icons with the "IGN" and "Gegr. 1806" text. The color scheme is primarily green, red, and light beige. The design is stylized and repetitive, suggesting it is part of a larger label or packaging for the product.

Created by Qwen/Qwen2.5-VL-72B-Instruct on 2025-07-05

The image is a repetitive pattern design, likely for a wrapping paper or label for a product. It features the text "I. G. NIEDEREGGER-LUBECK" and "LUBECKER MARZIPAN" prominently displayed. The design includes rows of small house-shaped icons with the text "IGN" and "1806" inside them. The colors used are primarily red, green, and white, with the text in white against the colored backgrounds. The overall style is vintage, suggesting it may be from a historic product packaging.

Text analysis

Amazon

IGN
MARZIPAN
GEGR
1806
G
NIEDEREGGER-LUBEK
GEG
LUBEKER MARZIPAN
LÜBEKER MARZIPAN
I.G. NIEDEREGGER-LUBEK
GEG R.
AM
I.G.
R.
LUBEKER
LÜBEKER
I.
I. G NIEDEREGGER-LUBECK
I.G.NIEDEREGGER-LUBEK
I.G. INIEDEREGGER-LUBEK
GEGR.
INIEDEREGGER-LUBEK
NIEDEREGGER-LUBECK
now

Google

1. G. NIEDEREGGER LUBEK AM IGN IGN LUBEKER MARZIPAN 1. G. NIEDEREGGER-LUBEK GEGR. GEGR. IGN GEGR. 8 06 1 8 0 6 180 6 IGN LUBEKER MARZIPAN 1. G. NIEDEREGGER-LUBEK GEGR. GEGR. IGN GEGR 180 6 1806 18 0 6 IGN LUBEKER MARZIPAN 1. G. NIEDEREGGER-LUBEK 的做 IGN GEGR. GEGR. IGN GEGR. 1806 180 6 180 6 IGN IGN IGN LUBEKER MARZIPAN GEGR. GEGR GEGR. 1806 1806 1806
1.
G.
NIEDEREGGER
LUBEK
AM
IGN
LUBEKER
MARZIPAN
NIEDEREGGER-LUBEK
GEGR.
8
06
1
0
6
180
GEGR
1806
18