Human Generated Data

Title

Cover for Berthold Calendar 1934: Typography and Advertising

Date

1934

People

Artist: Herbert Bayer, American 1900 - 1985

Classification

Prints

Credit Line

Harvard Art Museums/Busch-Reisinger Museum, Gift of Josef Albers, BR49.47.B

Copyright

© Artists Rights Society (ARS), New York / VG Bild-Kunst, Bonn

Human Generated Data

Title

Cover for Berthold Calendar 1934: Typography and Advertising

People

Artist: Herbert Bayer, American 1900 - 1985

Date

1934

Classification

Prints

Credit Line

Harvard Art Museums/Busch-Reisinger Museum, Gift of Josef Albers, BR49.47.B

Copyright

© Artists Rights Society (ARS), New York / VG Bild-Kunst, Bonn

Machine Generated Data

Tags

Amazon
created on 2021-12-15

Advertisement 98.3
Text 97.4
Flyer 92.9
Brochure 92.9
Paper 92.9
Alphabet 74.4

Clarifai
created on 2023-10-25

text 97.9
signal 96.7
signalise 96.3
road 96
sign 95.5
business 95
guidance 92.4
no person 92.1
information 91
symbol 90.6
warning 90.4
arrow 86.5
facts 84.9
travel 83
post 82.2
signage 80
conceptual 79.9
street 79.2
communication 79.2
traffic 77.9

Imagga
created on 2021-12-15

billboard 81.7
signboard 63.2
structure 46.5
grunge 19.6
sign 18.8
design 17.4
barbershop 17.4
road 17.2
shop 16.2
silhouette 15.7
retro 14.7
graffito 14.6
sky 14
text 14
art 13.5
vintage 13.2
decoration 12.9
business 12.1
mercantile establishment 12.1
symbol 12.1
graphic 11.7
space 11.6
blank 11.1
old 10.5
drawing 10.3
street 10.1
message 10
dirty 9.9
black 9.6
snow 9.4
travel 9.2
pattern 8.9
copy 8.8
flag 8.8
winter 8.5
clouds 8.5
finance 8.4
texture 8.3
note 8.3
paint 8.2
place of business 8.1
transportation 8.1
success 8.1
building 8
urban 7.9
modern 7.7
cereal 7.7
traffic 7.6
word 7.5
frame 7.5
landscape 7.4
technology 7.4
man 7.4
financial 7.1
male 7.1

Google
created on 2021-12-15

Font 84.2
Rectangle 78.3
Art 75.2
Poster 74.2
Brand 66.4
Illustration 66.4
Logo 66.1
Book cover 66
Graphics 64.7
Paper 63.2
Paper product 63
Pattern 60.9
Graphic design 57.6
Advertising 56.5
Circle 56.4
Label 51.9
Publication 50.3

Microsoft
created on 2021-12-15

text 100
poster 96.8
book 96
cartoon 89.8
illustration 88.5
drawing 81.9
design 57.2

Color Analysis

Feature analysis

Amazon

Poster

Clarifai

Poster

AWS Rekognition

Poster 98.3%

Categories

Imagga
created on 2021-12-15

cars vehicles 95.1%
paintings art 3.7%

Captions

Microsoft
created by unknown on 2021-12-15

a close up of a sign 89.3%
a close up of a book 47.6%
a sign over a book 47.5%

Clarifai

Created by general-english-image-caption-clip on 2025-07-10

the logo for the film.

Salesforce

Created by general-english-image-caption-blip on 2025-05-22

a photograph of a poster advertising a berlodd in a magazine

OpenAI GPT

Created by gpt-4 on 2024-12-22

The image displays a graphic artwork showcasing typography and design elements typical of the early 20th century modernist style. The primary focus is the word "BERTHOLD" in all caps, written in a bold sans-serif font, with the letters in white placed on a red rectangular background. Below this is the year "1934," with the numerals styled in a similar sans-serif font in black and white, with strong shadows giving a three-dimensional appearance.

Behind the typography is a circular shape that is partially obscured by the text, resembling a stylized representation of either the moon or the sun with a blue and white pattern that seems to mimic clouds or celestial texture. The numbers "1934" gives the impression that this might be a type of calendar or a publication dating from that year.

At the bottom left of the image, there is a signature that appears to read "Herbert Bayer," who was a prolific graphic designer and typographer associated with the Bauhaus. The text at the bottom indicates "H. Berthold-Kalender: Schrift und Werbung," suggesting that this is a calendar from the H. Berthold type foundry, and it may relate to themes of typography ("Schrift") and advertising ("Werbung").

Created by gpt-4o-2024-05-13 on 2024-12-22

The image appears to be a vintage calendar cover from the year 1934. It has a distinctive, art deco style design. Dominating the cover is the name "BERTHOLD" in large, bold red and white letters against a blue, cloud-streaked circle in the background. Below "BERTHOLD," the year "1934" is displayed prominently, with the numbers arranged in a stylized, 3D manner. The font of "1934" is black and casts a shadow on a white background with horizontal lines that resemble a painted or textured surface.

In the bottom left corner, there’s a signature that reads "Herbert Bayer," who was a well-known graphic designer, artist, and architect associated with the Bauhaus movement. At the very bottom, there is a line of text in German: "H. Berthold-Kalender: Schrift und Werbung," which translates to "H. Berthold Calendar: Type and Advertising." This suggests that the calendar could have been related to typography and advertising design.

Anthropic Claude

Created by us.anthropic.claude-3-5-sonnet-20241022-v2:0 on 2025-06-25

This is a vintage calendar design from 1934 for H. Berthold, a German type foundry. The design features a modernist aesthetic typical of the period, with the year "1934" displayed in bold, dimensional numbers cast with shadows. Above the numbers is the word "BERTHOLD" in bright coral or salmon-colored text against a white rectangular background. The top portion of the image shows a large blue circular element with white clouds, creating a sky-like backdrop. The subtitle at the bottom reads "H. Berthold-Kalender: Schrift und Werbung" (H. Berthold Calendar: Type and Advertising). The design is credited to Herbert Bayer, a notable graphic designer of the Bauhaus movement. The overall composition exemplifies the clean, geometric style characteristic of modernist graphic design from this era.

Created by claude-3-haiku-20240307 on 2024-12-22

The image appears to be a vintage advertisement or poster for "Berthold 1934", which seems to be a calendar or publication related to typography and graphic design. The central focus of the image is a large, stylized rendering of the numbers "1934" in a bold, modern font against a backdrop of a cloudy, moon-like sphere. The text "BERTHOLD" is prominently displayed above the numbers in a vibrant red color, creating a striking visual contrast. The overall aesthetic has a distinct mid-20th century design sensibility, with the use of geometric shapes, simplified cloud formations, and the clean, typographic-driven composition.

Created by claude-3-5-sonnet-20241022 on 2024-12-22

This is a vintage advertising design for the Berthold Calendar (H. Berthold-Kalender: Schrift und Werbung) from 1934. The image features a modernist, avant-garde style typical of German graphic design from this period. The year "1934" is displayed in a stylized, three-dimensional typography at the bottom of the composition, with the word "BERTHOLD" prominently featured in coral or salmon-colored text against a white rectangular background. Behind this, there's a large dark blue circular element with white clouds, creating a sky-like backdrop. The overall design shows the influence of the Bauhaus movement and European modernism with its clean lines, bold typography, and geometric shapes. The design is credited to Herbert Bayer, who was an influential graphic designer of the period.

Meta Llama

Created by us.meta.llama3-2-90b-instruct-v1:0 on 2024-12-22

The image is a cover for the 1934 calendar of H. Berthold, a German type foundry. The cover features a stylized design with the year "1934" prominently displayed in large, bold numbers. The numbers are rendered in a modernist style, with clean lines and geometric shapes.

Above the year, the name "BERTHOLD" is written in red text on a white rectangle, which appears to be floating above the numbers. The background of the cover features a blue circle with white clouds, giving the impression of a sky or atmosphere. The overall design is simple yet effective, conveying a sense of modernity and sophistication.

At the bottom of the cover, the text "H. Berthold-Kalender: Schrift und Werbung" is written in smaller letters, indicating that the calendar is a product of the H. Berthold company and is intended for use in advertising and typography. The cover also includes the signature of the artist, Herbert Bayer, who was a prominent figure in the Bauhaus movement and is known for his innovative designs.

Overall, the image is a striking example of modernist design and typography, showcasing the artistic vision of Herbert Bayer and the H. Berthold company.

Created by us.meta.llama3-2-11b-instruct-v1:0 on 2025-06-16

The image is a vintage-style illustration of a calendar cover, featuring a prominent date and title.

Date and Title:
The central element of the image is the date "1934" in large, stylized numbers, with the year "19" in a serif font and the "34" in a more modern, sans-serif font. Above the date, the word "BERTHOLD" is displayed in bold, red letters on a white rectangle, set against a blue sky with clouds.

Background and Design:
The background of the image features horizontal lines that resemble a notebook page, adding a sense of texture and depth. The overall design is reminiscent of a vintage calendar or poster, with a distressed or aged appearance that suggests it may be a reproduction or reinterpretation of an older design.

Additional Text:
At the bottom of the image, there is additional text in a smaller, black font that reads "H. Berthold-Kalender: Schrift und Werbung." This text appears to be the title of the calendar, with "H. Berthold-Kalender" likely referring to the publisher or creator of the calendar, and "Schrift und Werbung" translating to "Script and Advertising" or "Typography and Advertising."

Artist's Signature:
In the bottom-left corner of the image, there is a small signature that reads "Herbert Bayer." This suggests that Herbert Bayer, a well-known artist and designer, was involved in the creation of the calendar or its design.

Overall, the image presents a visually striking and historically interesting design that showcases the work of Herbert Bayer and the style of the 1930s.

Amazon Nova

Created by amazon.nova-lite-v1:0 on 2025-02-24

The image shows a vintage calendar cover for the year 1934. The calendar is from the H. Berthold company, as indicated by the text "H. Berthold-Kalender: Schrift und Werbung" at the bottom. The cover features a stylized illustration of a moon with clouds in shades of blue and white. The year "1934" is prominently displayed in large, bold letters in the center, with the word "BERTHOLD" above it in red. The background is a grid of lines, giving the cover a structured and organized look. The overall design is simple yet elegant, reflecting the style of the 1930s.

Created by amazon.nova-pro-v1:0 on 2025-02-24

The image shows a poster with the word "BERTHOLD" in red, written on a white rectangular shape. The year "1934" is written in black on the poster, with the number "19" written in white and the number "34" written in black. The poster also has the words "H. Berthold-Kalender: Schrift und Werbung" written on it. The poster appears to be a calendar, with the month and day of the week written on it.

Google Gemini

Created by gemini-2.0-flash on 2025-05-16

The image appears to be a vintage poster or advertisement. The overall design is somewhat abstract and uses a limited color palette.

At the top center of the image is a large, dark blue circle that is textured to resemble clouds. Overlapping the circle is a rectangular white block that reads "BERTHOLD" in large, bold red letters.

Below this, the numbers "1934" are displayed in a large, stylized font. The "1" is white with black shadowing, the "9" is white, and the "3" and "4" are black. The numbers have a slightly three-dimensional appearance due to the shadowing.

The background of the poster consists of horizontal lines that resemble wood grain, providing a slightly textured backdrop.

In the bottom left corner, there is handwritten text that reads "Herbert Bayer". Below the numbers, there's another line of text that says "H. Berthold-Kalender: Schrift und Werbung". This suggests that the poster is a calendar design related to writing and advertising.

Created by gemini-2.0-flash-lite on 2025-05-16

The image is a vintage calendar cover from 1934. It features a bold, graphic design with a strong use of typography and geometric shapes. Here's a breakdown:

  • Central Elements: The word "BERTHOLD" is prominently displayed in large, red, sans-serif letters, positioned centrally against a white background. Below it is the year "1934", with each number stylized in a unique geometric fashion, some with shading effects, to add depth.

  • Background: Behind "BERTHOLD", a blue circle represents either a sun or moon, with wispy white shapes around it meant to portray clouds. The background has horizontal lines, reminiscent of a paper texture.

  • Typography and Design: The style is reminiscent of the Bauhaus school, with its emphasis on clean lines, geometric forms, and a clear visual hierarchy. It showcases a modern approach to design for the time.

  • Text & Signature: Along the bottom are the words "H. Berthold-Kalender: Schrift und Werbung", which translates to "H. Berthold Calendar: Typography and Advertising". The name "Herbert Bayer" is also signed in the lower left corner, indicating the designer.

Mistral Pixtral

Created by us.mistral.pixtral-large-2502-v1:0 on 2025-06-01

The image is a cover of a calendar titled "H. Berthold-Kalender: Schrift und Werbung," which translates to "H. Berthold Calendar: Typeface and Advertising." The design is attributed to Herbert Bayer, a well-known graphic designer associated with the Bauhaus movement.

The cover prominently features the name "BERTHOLD" in bold, red, sans-serif letters against a white background. Below this, the year "1934" is displayed in a distinctive, modernist typeface, with each numeral designed in a unique, geometric style. The numerals are in black and white and are positioned against a background that includes a large, circular, blue sky with white clouds, giving a sense of depth and openness.

The overall design is characteristic of the Bauhaus style, emphasizing simplicity, geometric forms, and a clean, modern aesthetic. The use of bold colors and innovative typography reflects the avant-garde design principles of the era.

Qwen

Created by Qwen/Qwen2.5-VL-7B-Instruct on 2025-07-01

This image is a poster or cover design for the "Berthold 1934" calendar, specifically labeled as "H. Berthold-Kalender: Schrift und Werbung" (H. Berthold Calendar: Typography and Advertising). The design features a bold, artistic style typical of mid-20th-century graphic design. The year "1934" is prominently displayed in large, three-dimensional letters, with the digits styled in a unique, flowing, and artistic manner. Above the year, the word "BERTHOLD" is written in large, red, sans-serif letters on a white rectangular background, which is placed on a curved, geometric structure that resembles a bridge or arch. In the background, there is a stylized image of a large, dark moon or planet-like object with a textured surface, partially obscured by clouds, set against a vertically striped, light gray backdrop. The overall design conveys a sense of modernity, innovation, and artistic flair, aligning with the focus on typography and advertising mentioned in the text. The artist's name, "Herbert Bayer," is signed in the bottom left corner.

Created by Qwen/Qwen2.5-VL-72B-Instruct on 2025-07-01

This image is a vintage advertisement for the Berthold type foundry, promoting their 1934 calendar. The design features a globe or spherical object in the background, which is partially obscured by clouds or mist. The word "BERTHOLD" is prominently displayed in bold, orange letters on a white rectangular background. Below it, the year "1934" is written in large, stylized black numbers with white outlines. The text at the bottom reads "H. Berthold-Kalender: Schrift und Werbung," which translates to "H. Berthold Calendar: Type and Advertising." The overall design has a modernist aesthetic with clean lines and a limited color palette. The image is signed by Herbert Bayer, a renowned graphic designer and typographer.

Text analysis

Amazon

Schrift
BERTHOLD
und
Werbung
Berthold-Kalender:
bayer
herbert bayer
herbert
H. Berthold-Kalender: Schrift und Werbung
H.

Google

BERTHOLD kerfert bayer H. Berthold-Kalender: Schrift und Werbung
BERTHOLD
kerfert
bayer
H.
Berthold-Kalender:
Schrift
und
Werbung