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Human Generated Data

Title

Untitled (trade fair display for Down's Signs)

Date

c. 1939, printed later

People

Artist: Durette Studio, American 20th century

Classification

Photographs

Credit Line

Harvard Art Museums/Fogg Museum, Transfer from the Carpenter Center for the Visual Arts, American Professional Photographers Collection, 4.2002.5857

Human Generated Data

Title

Untitled (trade fair display for Down's Signs)

People

Artist: Durette Studio, American 20th century

Date

c. 1939, printed later

Classification

Photographs

Credit Line

Harvard Art Museums/Fogg Museum, Transfer from the Carpenter Center for the Visual Arts, American Professional Photographers Collection, 4.2002.5857

Machine Generated Data

Tags

Amazon
created on 2019-11-16

Text 70.4
Shop 60.9
Arcade Game Machine 57.4
Kiosk 57.3

Clarifai
created on 2019-11-16

Imagga
created on 2019-11-16

scoreboard 100
signboard 90.5
board 88.8
sign 31.6
shop 22.2
building 19.2
information 16.8
business 15.8
travel 14.8
mercantile establishment 14.1
tobacco shop 14.1
airport 12.7
transportation 12.6
industry 12
technology 11.9
gate 11
web 11
architecture 10.9
city 10.8
word 10.4
design 10.1
station 9.9
modern 9.8
fuel 9.6
door 9.5
place of business 9.4
template 9.2
data 9.1
black 9
menu 8.9
computer 8.9
gasoline 8.8
signs 8.7
entrance 8.7
gas 8.7
vending machine 8.6
pump 8.4
economy 8.3
network 8.3
sale 8.3
digital 8.1
equipment 8.1
home 8
arrival 7.9
text 7.9
old 7.7
finance 7.6
screen 7.6
communication 7.6
horizontal 7.5
label 7.5
display 7.5
number 7.5
vintage 7.4
tourism 7.4
lights 7.4
car 7.4
exterior 7.4
street 7.4
restaurant 7.2
slot machine 7.1

Google
created on 2019-11-16

Microsoft
created on 2019-11-16

text 100
black 70.3
black and white 66.9

Color Analysis

Feature analysis

Amazon

Scoreboard

Clarifai

Building
Scoreboard

AWS Rekognition

Scoreboard 77.1%

Categories

Imagga
created on 2019-11-16

paintings art 43.6%
streetview architecture 35.6%
text visuals 13.4%
interior objects 6.5%

Captions

Clarifai

No captions written

Salesforce

Created by general-english-image-caption-blip on 2025-05-18

a photograph of a black and white photo of a display of signs

Created by general-english-image-caption-blip-2 on 2025-07-10

an old black and white photo of a sign display

OpenAI GPT

Created by gpt-4o-2024-11-20 on 2025-06-16

This is a black-and-white photograph of an indoor exhibit or promotional display for "Downs Signs." The design prominently highlights a history of illuminated signs and showcases various sign types and styles. The text "ILLUMINATED SIGN HISTORY" appears at the top center of the display, and examples of sign designs from different historical years are featured below.

The display is structured as a multi-panel board with sections describing milestones in sign-making history, including handwritten and neon signage. These panels are bordered by decorative lights, making the signage visually engaging. Some notable terms visible on the panels include "ANTI-SLAVERY" and "YOUR NAME IN NEON IS A SIGN OF PROGRESS," suggesting an emphasis on sign evolution and advertising innovation through lights.

Additional text on the display promotes the benefits of sign advertising for businesses with phrases such as "FACTORY OFFICE STOREFRONT ADVERTISING IS A CREDIT TO YOUR COMMUNITY" and "ADVERTISE OUTDOORS AS LOW AS 25¢ A DAY."

To the left, a signpost features the slogan "DOWNS SIGNS to PROGRESS," pointing to different aspects of signage solutions. Flooring appears glossy with reflections contributing to the visual appeal. Small informational tidbits placed around the exhibit emphasize the company’s "QUARTER CENTURY OF SERVICE."

Overall, this is a visually engaging and educational showcase designed to highlight the historical and practical significance of illuminated signage, with a focus on the benefits of advertising through signs.

Created by gpt-4o-2024-08-06 on 2025-06-16

The image shows a vintage exhibition display titled "Downs Signs - Illuminated Sign History" presented by Downs Signs, likely a company specializing in signage. The central section of the display features a timeline of sign history with various illuminated signs as examples, including historical signage designs like "Anti-Slavery" and early uses of typography. The timeline highlights significant years such as 1776 and 1860, with descriptions beneath each sign.

The exhibition space is decorated with promotional slogans and information about the importance of signage for advertising in factories, offices, and storefronts, emphasizing the role of signage in community credit. The display mentions neon signs, stating "Your Name in Neon is a Sign of Progress," and includes a section on affordable outdoor advertising.

There are various panels with additional advertising copy describing the benefits of hiring Downs Signs as a service, including signs for "Factory Office Storefront Advertising," "Show Cards Styled By Tennessee Creations," and promoting their service as having had a "Quarter Century of Service."

Overall, the scene conveys an early 20th-century trade show or industrial exhibition setup, showcasing the evolution and importance of illuminated signage for commercial purposes.

Anthropic Claude

Created by anthropic.claude-3-haiku-20240307-v1:0 on 2025-06-18

The image shows the storefront of a business called "Downs Signs" which appears to be an illuminated sign factory and advertising company. The storefront displays a timeline of the company's history, highlighting its century of service to the community. The sign also advertises that "Your name in neon is a sign of progress." The image has a black and white, vintage aesthetic, giving it a historical feel.

Created by us.anthropic.claude-3-5-sonnet-20241022-v2:0 on 2025-06-18

This is a black and white photograph of what appears to be a sign company's storefront or display window, likely from the mid-20th century. The business is "Downs Signs" and features various examples of signage and lettering. The window display includes several neon signs and text that reads "YOUR NAME IN NEON IS A SIGN OF PROGRESS" and "QUARTER CENTURY OF SERVICE." There's also a timeline or history of illuminated signs displayed on the wall. The storefront has a professional, organized layout with various samples of their work and capabilities. The floor appears to be tiled, and there are some paper signs or documents visible on the ground. The overall aesthetic is very characteristic of a mid-century American commercial establishment, with an emphasis on advertising and sign-making services.

Meta Llama

Created by us.meta.llama3-2-11b-instruct-v1:0 on 2025-06-07

The image depicts a black-and-white photograph of an exhibit showcasing the history of illuminated signs, with the title "Downs Signs" prominently displayed at the top. The exhibit is divided into sections, each highlighting a different aspect of illuminated sign history.

  • Downs Signs
    • The title "Downs Signs" is written in white letters on a black background, with a decorative border above it.
  • Illuminated Sign History
    • This section features a timeline of significant events in the history of illuminated signs, including the invention of neon signs in 1892 and the introduction of electric signs in 1902.
  • Your Name in Neon
    • This section showcases examples of custom neon signs, including a sign with the name "John" and another with the phrase "Your Name in Neon is a Sign of Progress."
  • Quarter Century of Service
    • This section highlights the company's commitment to providing high-quality services for over 25 years.
  • Factory Office Storefront Advertising
    • This section emphasizes the importance of advertising in attracting customers to a business.
  • Anti-Slavery
    • This section appears to be a historical reference, possibly related to the use of illuminated signs in the abolitionist movement.

Overall, the exhibit provides a comprehensive overview of the history and evolution of illuminated signs, from their early beginnings to their current use in advertising and signage.

Created by us.meta.llama3-2-90b-instruct-v1:0 on 2025-06-07

The image depicts a black-and-white photograph of a storefront, with a sign that reads "DOWNS SIGNS" and "to PROGRESS." The storefront features a large window with a display of various signs, including illuminated signs, neon signs, and outdoor signs. The display also includes a timeline of the history of illuminated signs, highlighting key milestones such as the invention of the first illuminated sign in 1776 and the introduction of neon signs in 1892.

In front of the storefront, there are several signs on the ground, including one that reads "QUARTER CENTURY OF SERVICE." The overall atmosphere of the image suggests a sense of nostalgia and tradition, with the storefront appearing to be a long-established business that has been serving the community for many years.

Amazon Nova

Created by amazon.nova-lite-v1:0 on 2025-06-06

A black-and-white image of an illuminated sign history exhibit. The exhibit is housed in a room with a tiled floor and white walls. There are several signs and displays within the exhibit. The main display is a large, illuminated sign that reads "DOWNS SIGNS" and "ILLLUMINATED SIGN HISTORY." The sign is surrounded by smaller signs that provide information about the history of illuminated signs. The exhibit also includes a display of vintage signs and advertisements, as well as a timeline of the evolution of illuminated signs.

Created by amazon.nova-pro-v1:0 on 2025-06-06

The image is a black-and-white photograph of a signboard. The signboard is placed on a tiled floor. The signboard is made of wood and has a white border. The signboard is illuminated by a light that is placed on the ceiling. The signboard has the words "Downs Signs" and "Quarter Century of Service" written on it. The signboard also has the words "Illuminated Sign History" written on it.

Google Gemini

Created by gemini-2.0-flash-lite on 2025-05-11

This is a black and white photograph, likely from the mid-20th century, showcasing a Downs Signs exhibit. The exhibit is a display of the history of illuminated signs, featuring a timeline with key dates and examples.

Here's a breakdown of the image:

Main Display:

  • Downs Signs: The central focus is the illuminated sign display showcasing "Illuminated Sign History". The Downs Signs logo is at the top.
  • Timeline: The display features key dates and examples of sign technology, including:
    • 1776: A lantern used for lighting.
    • 1860: First illuminated signs, which were kerosene torches for political campaigns.
    • 1871: Platinum signs lit by gas.
    • 1892: Electric letters lit by gas.
    • 1902: Top signs using radium.
  • Signage: There are examples of Downs Signs creations: "Your name in neon is a sign of progress."
  • Additional Information:
    • Factory Office Storefront Advertising.
    • A sign for outdoors advertising that says, "As low as 25 cents a day."
    • Show Cards Styled Finesse Creations.

Other Elements:

  • Signpost: A signpost reads "Downs Signs to Progress"
  • Signage: Other signs are displayed in the surroundings, with some showcasing "show cards" with additional advertising details.
  • Flooring: A black-and-white tiled floor creates a retro aesthetic.

Overall Impression:
The photo has a vintage feel and documents the evolution of illuminated signs and a company that produces them. It suggests a proud display of achievement and innovation in the advertising and signage industry.

Created by gemini-2.0-flash on 2025-05-11

Here's a description of the image:

The image is a black and white photograph of a display related to "Downs Signs". The exhibit features a timeline of illuminated sign history.

A signpost on the left directs "Downs Signs to Progress" and points towards the exhibit. A section lists the business as "Factory Office Storefront Advertising" and states that this is "A credit to your community". There's a section discussing "Signs" and "Show Cards up to date".

The main part of the display is a wall section titled "Downs Signs Illuminated Sign History". It shows various historical examples with dates, including anti-slavery advertisements and the introduction of electric letters. Below this timeline, the text reads "Your name in neon is a sign of progress".

The display is labelled with "Quarter Century of Service". On the floor are sample displays or discarded signs.

To the right of the illuminated sign history is an area labelled "Advertise Outdoors". A logo of a stylised 'A' in Manchester is displayed. A note indicates they're "As low as 25 a day." Near this is a show display of Styled Window and Finesse Creations.

The photograph is taken in an exhibition-type setting, with visible ceilings and supporting beams in the background. The floor has a geometric, tiled pattern.

Mistral Pixtral

Created by us.mistral.pixtral-large-2502-v1:0 on 2025-06-07

The image depicts a historical exhibit showcasing the evolution of illuminated signs, specifically highlighting the contributions of a company named "Downs Signs." The display is set up in what appears to be a trade show or exhibition hall, with various signs and informational panels.

Key elements of the exhibit include:

  1. Company Name and Slogan:

    • The top of the display prominently features the name "Downs Signs" in illuminated letters.
    • A slogan reads "Downs Signs to Progress," indicating the company's forward-thinking approach.
  2. Illuminated Sign History:

    • The central part of the exhibit is dedicated to the history of illuminated signs, with a timeline marking significant milestones:
      • 1770: Illuminated signs in London.
      • 1860: Illuminated signs in Paris.
      • 1912: Neon signs introduced.
      • 1971: Illuminated signs in Manchester.
  3. Advertising and Community Contributions:

    • A panel on the left side discusses how factory office storefront advertising is a credit to the community.
    • Another sign reads "Your Name in Neon is a Sign of Progress," emphasizing the modernity and impact of neon signs.
  4. Products and Services:

    • The exhibit showcases various types of signs, including outdoor advertising and show cards.
    • There is a mention of "Locate in Manchester" and "As Low as 2/6 a Day," suggesting promotional offers or services.
  5. Additional Signage:

    • A sign on the right side reads "Show the World You Have Progressive Operations," encouraging businesses to adopt modern signage.
    • Another sign on the floor reads "Downs Signs Quarter Century of Service," celebrating the company's 25-year anniversary.

Overall, the exhibit aims to educate visitors about the history and importance of illuminated signs, while promoting the services and achievements of Downs Signs.

Qwen

Created by Qwen/Qwen2.5-VL-7B-Instruct on 2025-07-20

This is a black-and-white photograph of an interior view of a sign shop. The shop appears to be showcasing a variety of services and products related to signage. Key elements in the image include:

  1. Signage: The shop features prominent signage, including a large sign that reads "DOWNS SIGNS" and "ILLUMINATED SIGN HISTORY." There are also smaller signs and advertisements such as "TO PROGRESS," "FACTORY OFFICE STOREFRONT ADVERTISING," and "QUARTER CENTURY OF SERVICE."

  2. Neon Display: There is a section dedicated to neon signs, with various examples displayed. One of the signs advertises the ability to have "YOUR NAME IN NEON IS A SIGN OF PROGRESS."

  3. Services Offered: The shop advertises various services, including "ILLUMINATED SIGN HISTORY," "FACTORY OFFICE STOREFRONT ADVERTISING," and the availability to advertise outdoors.

  4. Advertising and Pricing: A sign on the left side of the image mentions "AS LOW AS 25¢ A DAY," suggesting affordable rates for advertising services.

  5. Show Cards and Display Cases: There are display cases and show cards, indicating that the shop offers a range of sign materials and designs.

  6. Floor Design: The floor is tiled with a pattern, and there are some items scattered on the floor, possibly for display or advertisement purposes.

The overall atmosphere suggests a mid-20th-century sign shop, emphasizing neon signage and varied advertising solutions.

Created by Qwen/Qwen2.5-VL-72B-Instruct on 2025-07-20

This black-and-white photograph appears to showcase an exhibition or display titled "Downs Signs to Progress," which seems to focus on the history and evolution of illuminated signs. The central signboard features a decorative heading that reads "Downs Signs," followed by the title "ILLUMINATED SIGN HISTORY." Below this, there are several examples of historical signs, including one that says "Anti-Slavery" and another that says "VIL."

The display includes text that reads "YOUR NAME IN NEON IS A SIGN OF PROGRESS" and "QUARTER CENTURY OF SERVICE," suggesting a celebration of 25 years of service. The floor is covered with a patterned tile design, and there are various signs and posters scattered on the ground, including one that says "Dear Mr. Answer Letter Box Sign Post."

On the left side of the image, there is a sign that reads "FACTORY OFFICE STOREFRONT ADVERTISING IS A CREDIT TO YOUR COMMUNITY," and on the right side, there is a sign that reads "ADVERTISE OUTDOORS" and "AS LOW AS 25¢ A DAY." The overall setting appears to be an indoor exhibition space with a high ceiling and visible pipes.

Text analysis

Amazon

PROGRESS
HISTORY
ADVERTISING
SIGNS
STOREFRONT
OUTDOORS
DOWNS
SIGN
ILLUMINATED
OFFICE
NEON
COMMUNITY
FACTORY OFFICE ILLUMINATED SIGN
DOWNS SIGNS
to
NAME
YOUR
CREDIT
YOUR NAME
FACTORY
TO
HISTORY ADVERTISE
IS A CREDIT TO
to DOMINS SIGNS
A
ADVERTISE
IN NEON IS
1860
IN
IS
Locate
ADVERTISING SL IERY Locate
1871
TOP
SL
ANTI-
1776
DOMINS
IERY
8108
ELEOTHO
LLTTEN
STOREFRONT KTE ANTI- UIL
ms
AS LOM AS2SSADAY
YOUR COMMUNITY ms 492 ALTUEA 1776 1860 1871 1802 1002
ILLUMIRMATRD 8108 RIDANUm ELEOTHO LLTTEN AS LOM AS2SSADAY
UIL
EDOn TOP
1002
KTE
1802
ALTUEA
RIDANUm
ILLUMIRMATRD
GBETTEK
EDOn
492

Google

DOWNS SIGNS DOWINS SIGNS to PROGRESS ADVERTISE OUTDOORS FACTORY OFFICE ILLUMINATED SIGN HISTORY UIL KTE ANTI- STOREFRONT ADVERTISING Locate SL AWERY MNCHESTES IS A CREDIT TO 0005 1776 AAA 1860 I871 PTDANNUM 1892 1902 ELECTRIC AS LON AS 25ADAY YOUR COMMUNITY HORPAD IATINAT DOUTCAL CATPACns OLAB TwsNnan আ ULD LETTERS TOPS Buaino Tu tINOS S1on HENOSEne TOoHps eDISon Lm LA YOUR NAME SIGNS IN NEON IS A SIGN OF SHOW CARDS LPTO-DATE PROGRESS CARDS Syet QUARTER CENTURY OF SERVICE NPSSE CREATIONS aE THEAER HEAS ETTER BOX SHON DOST
DOWNS
SIGNS
DOWINS
to
PROGRESS
ADVERTISE
OUTDOORS
FACTORY
OFFICE
ILLUMINATED
SIGN
HISTORY
UIL
KTE
ANTI-
STOREFRONT
ADVERTISING
Locate
SL
AWERY
MNCHESTES
IS
A
CREDIT
TO
0005
1776
AAA
1860
I871
PTDANNUM
1892
1902
ELECTRIC
AS
LON
25ADAY
YOUR
COMMUNITY
HORPAD
IATINAT
DOUTCAL
CATPACns
OLAB
TwsNnan
ULD
LETTERS
TOPS
Buaino
Tu
tINOS
S1on
HENOSEne
TOoHps
eDISon
Lm
LA
NAME
IN
NEON
OF
SHOW
CARDS
LPTO-DATE
Syet
QUARTER
CENTURY
SERVICE
NPSSE
CREATIONS
aE
THEAER
HEAS
ETTER
BOX
SHON
DOST